19 comments

Free Coffee from Country Style Using “Please Play Again” Tim Hortons Roll Up The Rims + Day 3

Posted by & filed under Canadian Freebies, Free Stuff.

Thanks Good Al, Free­biechick and Skippy for info about this free­bie. This free offer from Coun­try Style has now been CONFIRMED.

Don’t throw away your “Please Play Again” cups from Tim Hor­tons! You can use redeem them for a free medium cof­fee from Coun­try style! Any­one who brings their los­ing tab into a Coun­try Style store from March 3 to 9 will get a free medium cup of coffee

Here’s more info about this from medi­ain­canada:

Cur­rently in the midst of rebrand­ing its 350+ Ontario loca­tions, Coun­try Style has come up with a cheeky way of get­ting cof­fee drinkers to come on in to see what’s new.

In a first-ever move that might well be dubbed “promo hijack,” or pos­si­bly “con­so­la­tion mar­ket­ing,” the chain is extend­ing a gen­er­ous offer to every cof­fee drinker who is dis­ap­pointed by rolling up the rim else­where, only to read the dreaded mes­sage: “Sorry Try Again.” Any­one who brings their los­ing tab into a Coun­try Style store from March 3 to 9 will get a free medium cup of coffee.

We know from feed­back from com­peti­tors’ cus­tomers that they get frus­trated with [not win­ning] the cups pro­mo­tions,” says Coun­try pres­i­dent Rick Martens. “Our tagline is ‘It’s going to be a good day,’ and we want to make sure our cus­tomers and con­sumers across Ontario have just that.”

To pub­li­cize its pig­gy­back­ing ploy, the chain is doing a PR and media rela­tions cam­paign as well as viral mar­ket­ing, includ­ing a Face­book post­ing, and email ini­tia­tives encour­ag­ing peo­ple to tell fam­ily and friends about the free cof­fee offer. As well, print ads will appear in the Toronto Sun, and there will be spots on radio morn­ing shows at Q107 and Mix 99.9.

The ini­tia­tive, includ­ing adver­tis­ing and exe­cu­tion, is being done in-house at Coun­try Style in part­ner­ship with Toronto-based pro­mo­tional agency Ren­nick Mar­ket­ing Solutions.

As for Day 3 of the chal­lenge between dawger and me, I won again! mwa­ha­ha­haha. I won a free dough­nut this time. Dawger won too today. That makes the score dawger 1 — Boo Radley 2.

Free Coffee from Country Style Using “Please Play Again” Tim Hortons Roll Up The Rims + Day 3

19 Responses to “Free Coffee from Country Style Using “Please Play Again” Tim Hortons Roll Up The Rims + Day 3”

  1. Jusitne

    I saw this on citytv news tonight. its only a week and there is a limit of 1 per per­son per day.

  2. marla

    where is coun­try style, i have never heard of it. i just went to tim hor­tons and lost:( do you have any other infor­ma­tion about it?

  3. Ed

    You know what I like about Coun­try Style? Their donuts. I’ve had it just once and I enjoyed them very much (I had the choco­late donut with the coconut sprin­kles… yum). I guess you could com­pare theirs to Dunkin Donuts (cakey) and Hor­tons to Krispy Kreme.

  4. Justine

    will coun­trystyle actu­ally take your garbage cups? I know tim’s has a pol­icy that they wont take garbage in the dri­vethru from you because of hygienic purposes.

  5. frugiedh

    not sure where you are Marla but I am in Toronto area and there are tons of Coun­try Styles around.
    The other plus is their muffins are twice the size of Tim’s.

  6. FDF

    I’m trav­el­ing for busin­ness in Hong Kong and Main­land China.…all this talk about Tims…is really mak­ing me miss my Tim Hor­tons cof­fee.
    Have a cup for me everyone!

  7. Pamela

    I wish peo­ple could find some other way to enter­tain them­selves than con­tribut­ing to the increas­ingly dev­as­tat­ing pat­terns of con­sump­tion (pro­duc­tion & waste) in our cul­ture. Just think about it. Please, bring your own mug if you must go to Tim Hor­tons (or any coffe stand) and I doubt your health will miss the free junk food you occa­sion­ally win either dur­ing the irre­spon­si­ble and dis­gust­ingly waste­ful rroll up the rim campaign.

    Watch this short video, it’s really informative!

    http://www.storyofstuff.com

  8. Hanton

    This is really impre­sive, not to much blog­ger site have this infor­ma­tion, i think i want to put in my blog, and i will to try to pro­mote this infor­ma­tion in Digg.com, Mywolfbook.com, Mashable.com, and my twit­ter account. Great Job and please still using good arti­cles.
    http://www.mywolfbook.com

  9. jess

    i won­der if coun­try stly really knows about the free cof­fee deal

  10. Joe.E

    pamela is prob­ley a tree hug­gin berken­stock wear­ing fur trad­ing dyke. I feel like throw­ing garbage from the roof tops and burn­ing down a forest!

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