7 comments

No Wonder our Perception of Beauty is Distorted — cont.

Posted by & filed under Other / Canada.

mrG has a very inter­est­ing point of view on face pho­to­shop­ing. Here is the com­ment he posted on my No Won­der our Per­cep­tion of Beauty is Dis­torted post:

I think we maybe miss the point with these excerises. It’s like what Carl Jung said about UFO’s and how it is not nearly so inter­est­ing whether UFOs exist or not, but how tena­ciously we cling to the desire to want them to be real — what I find fas­ci­nat­ing about these pho­to­shop­pings (and I don’t believe the Lazy Canuck for a sec­ond) is the vec­tors the artist takes attempt­ing to anneal the “source face” into the abstracted “per­fected face” because it says some­thing very impor­tant, psy­cho­log­i­cally, about the human per­cep­tion of face features.

Con­sider the famous zen gar­dens, or the later paint­ings by Picasso, each of them stud­ies into the neu­rocog­ni­tive real­ity, extract­ing essen­tial details from the sub­ject mat­ter, enhanc­ing and high­light­ing those details, arriv­ing at not an image of stark mun­dane pho­to­graphic exac­ti­tude, but at an image of see­ing our way of see­ing, of see­ing vision, of see­ing the mechan­ics of the way we humans turn the noise-laden real­ity of our bare senses into abstracted Pla­tonic forms which we can read­ily remem­ber and recognize.

IMHO, crit­i­ciz­ing the pho­to­shop artist is as lame a past­time as crit­i­ciz­ing the gram­mar of the per­son bang­ing on your door to tell you your roof is on fire. You may not agree with their abstract/extraction of her ‘essen­tial’ fea­tures, and the sane response would be to present your own abstract/perfected view of her, but to put a blan­ket dis­missal on the prac­tice or to turn it upside down to assert that every woman is some­how trapped in a game of try­ing to be her own per­fected abstract self is fod­der for comic books, not a viable life strategy.

Thus the woman on the right is every bit the woman on the left, in the eyes of the pho­to­shop­per, and in the eyes of all those who find they would rather stare quixot­i­cally at the right image while find­ing it easy to pass the other image by. Those who know that woman on the left, espe­cially those who are close to her, and ok, maybe the lazy canuk too, they prob­a­bly already see that right-side image on the right every time they look at her.

mrG, I agree that it’s not the Pho­to­shop artist’s fault. In fact, I appre­ci­ate the artist’s breath­tak­ing changes and cre­ative touches. As you also men­tion “Those who know that woman on the left, espe­cially those who are close to her … they prob­a­bly already see that right-side image on the right every time they look at her”.

My only con­cern is the way these Pho­to­shoped pho­tos are used by beauty com­pa­nies to por­tray the image of an “ordi­nary” per­son. Pho­tos in mag­a­zines have caused many peo­ple to lose their self esteem. I basi­cally think this is won­der­ful art that belongs to gal­leries and not fash­ion mag­a­zines. Just my point of view :-)

7 Responses to “No Wonder our Perception of Beauty is Distorted — cont.”

  1. mrG

    You are as wel­come to your point of view as I am to mine, but I would chal­lenge you to find just one woman who truly has lost her self-esteem from these adverts, and not demon­stra­bly through some other abuse (real or per­ceived) closer to home. We are told that heavy metal music pro­duces psy­chopaths, big-band music leads to sex­ual indis­cre­tion, and leav­ing the mus­lim church is a sin. Don’t make it so.

    Anorex­ics are an excep­tional phe­nom­e­non, not the rule. Like alco­holism, some of it is meta­bolic, trig­gered by zinc defi­ciency, and I will wager the causes of the rest are sim­i­larly oth­e­wise, merely tak­ing the pho­to­shop as a con­ve­nient (dis­placed) tar­get of rage because the real tar­get is too sen­si­tive. We so so very very rarely ever want to blame our­selves for our own decisions.

    Same is true for those mod­els who give their bod­ies in the pur­suit of actu­ally achiev­ing the abstract perfect-beauty to the detri­ment of their health; real super­mod­els very rarely die of being mod­els, although they may die of being aflu­ent and trendy jet-setters. But being “beau­ti­ful” doesn’t kill them because they are pros, they can man­age it. Same is true for all sorts of body-builders, whether that is aimed at mus­cles or facial fea­tures … or super-human abil­i­ties on the ath­letic track; any­one can go over­board, even book­worms can go over­board and endan­ger them­selves. Nonethe­less, it is not the reach­ing for per­fec­tion that kills them, so long as they keep it in per­spec­tive for what it is, a fan­tasy game.

    Inside our pre-frontal lobe puppet-theatre self-stage where we play out our me-thoughts, we are all per­fect, or rather, we can be per­fect. No, I’ll go back to my first: We are per­fect inside that thought-stage, even if, to our twisted rea­son of that moment, ‘per­fect’ might mean “per­fectly bro­ken” or “per­fectly vic­tim­ized by media we know we can­not con­trol” — that stage is our stage, a cre­ation of our dream­ing, made from our own fan­tasy, so it is any­thing we want it to be, irre­spec­tive of the real­ity of pho­to­shop­pers and fash­ion mod­els sim­ply earn­ing their pub money by mak­ing their dream­ing into a tan­gi­ble real­ity they can share with others.

    Research in neu­rol­ogy of adver­tis­ing tells us that male-mind reacts to these abstract per­fected images through an amyg­dala response that neu­ro­log­i­cally height­ens mem­ory and atten­tion, so it stands to rea­son that, to make more prof­its, the artists involved will sell more imagery the more it trips that neu­rocog­ni­tive switch. On the other side of the psycho-gender fence, semi­otic research tells us female-mind sees these images through a pre-frontal mirror-cell iden­ti­fi­ca­tion (which you agree) and extract the degree to which the image con­trols gaze and atten­tion; this is what leads fash­ion to become viral, each par­tic­i­pant seek­ing to gain the lever­age seen in the image.

    Where we go wrong as a cul­tural response to adver­tis­ing is not in try­ing to tell the adver­tis­ers to stop try­ing to per­fect their per­cep­tions of hid­den beauty; that’s as use­less as telling semi­con­duc­tor sci­en­tists to stop try­ing to make com­put­ers smaller, faster or cheaper! What we should be doing is to teach our young a proper per­cep­tion of what adver­tis­ing is actu­ally doing, teach­ing them to see the essen­tial unity of human­ity that Plato saw in the essen­tial pure unity of all geom­e­try. When they see the abstract per­fect beauty, they need to know to ask them­selves, “Where is that fea­ture in me?” or in my wife, or whatever.

    The cov­er­girl isn’t an object to be gained, we all know that.

    She is only a god­dess. An image of ourselves.

  2. mrG

    oops, sorry about the obtuse double-negative there, con­fused even myself with that “is not in try­ing” that would have been more cor­rect as “is in try­ing” and it’s that which is prompt­ing this adden­dum to say you are right, we do have a really twisted per­cep­tion of beauty: it is inex­plic­a­ble why we can­not all of us see each and every other of us through that beau­ti­fy­ing abstract lens of the fashion-photo camera!

    That is the real shame. That we feel we are com­pelled to find ugli­ness and defi­ciency while every­where real beauty is lurk­ing, that is our down­fall. Like Joyce’s won­der­ful fable of The Mooske and the Gripes we are oh so keen and eage to find fault in our­selves and oth­ers, we blindly trod the flow­ers beneath our feet. Instead, we should work hard to cor­rect our per­cep­tion of beauty, like in Robin William’s Hook where the youngest lost-boy pulls back Robin’s sag­ging jowls and joy­ously pro­claims, “Peter! It is really you in there!

  3. mrG

    Sorry, just one more — I keep get­ting dis­tracted by work ;)

    I just wanted to add a fun exper­i­ment every­one can do: when we look at adver­tis­ing, say for mag­a­zines or espe­cially movie posters and, yes, in the ‘girly’ mag­a­zines too, one thing you may notice is how the poses and facial expres­sions are very arti­fi­cial, behav­iours you would never see in the “real” world. The way they tilt their heads, the way they stand with their shoul­ders angled, all sorts of styl­ized shap­ings of the posed body, and what strikes me is how effec­tive these poses are — this is blaz­ingly (and painfully) obvi­ous when you com­pare pro­fes­sional pho­tog­ra­phy with ama­teur photo sites.

    Why would those odd poses have the “dra­matic” effect? Actors have known this for cen­turies, and I remem­ber a friend in a famous SF act­ing school demon­strat­ing “How to stand on stage” to me giv­ing all sorts of the­o­ret­i­cal rules as to why this pose vs that is best in whichever dra­matic sit­u­a­tion. We could call it Body Lan­guage but it is a lan­guage no actu­ally real-world body would speak, it is styl­ized and abstracted so as to carry across the vast dis­tance between the stage and the the­atre seat … the same way, I sup­pose, the fash­ion model is styl­ized to carry from the mag­a­zine cover or bill­board (and you should see the makeup when it is not washed out by the bright pho­to­stu­dio lights!)

    Any­way, here’s the exper­i­ment: Pick some movie posters or mag­a­zines to emu­late, even for­eign movie posters, and shoot pic­tures of your friends in those poses. The effect is, well, dra­matic. Nearly every­one see­ing those pho­tos will ‘see’ the intended effect, and says some­thing about our per­cep­tion of human images. Like the stu­dio engi­neers who pump styl­ized abstract psycho-acoustically ‘cor­rected’ pop-hits, these adver­tis­ers, work­ing at exactly this attention/communication prob­lem 40+ hrs per week, have dis­cov­ered some­thing pretty uni­ver­sal about the human ani­mal and, I think, that’s fascinating.

    Of course, for extra bonus points ;) ask your self this: Did the styl­ized pos­ing (or the psycho-acoustic ‘enhance­ment’) make it a ‘bet­ter’ true pic­ture of your friend?

  4. goglobalamer

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