10 comments

To Advertise or Not to Advertise: That is the Question

Posted by & filed under Announcements.

I’ve been think­ing for quite a while now as to whether or not I should adver­tise on SmartCanucks.ca. I’m proud of SmartCanuck.ca’s clean ele­gant feel­ing that is unscarred by the ugly ads that have become a com­mon seen on the Inter­net. At the same time, SmartCanucks.ca’s sur­vival and suc­cess will require some financing.

After a lot of thought I decided to add a few ads but in return I’ll make things a lit­tle bit more inter­est­ing for SmartCanucks.ca’s con­trib­u­tors and vis­i­tors! I’ll split my ads rev­enue with you :-)
– 50% will be shared amongst the 3 founders of SmartCanucks.ca.
– 25% will be shared amongst SmartCanucks.ca’s con­trib­u­tors. Right now we have 3 con­trib­u­tors: Curios­ity, nolook­ingca and Thili­pan.
– 25% will go to SmartCanucks.ca (reg­u­lar) vis­i­tors! I haven’t decided how… maybe through a con­test or by reward­ing the per­son with most com­ments, or other blog­gers who posted about SmartCanucks.ca like David, John and Sara.

So basi­cally every month, when I get a check from adver­tis­ing I’ll post the amount here on SmartCanucks.ca and we’ll go on from there. I don’t expect to make a lot of money out of adver­tis­ing, at least not at this stage. How­ever as SmartCanucks.ca grows the check val­ues should increase. If in 5 years time I’m mak­ing $0 or $1000 per month, the 50/25/25 ratio will not change.

What do you think of this idea? Should I remove or leave the ads?

10 Responses to “To Advertise or Not to Advertise: That is the Question”

  1. nolookingca

    No offence, but by the time it’s split up, I doubt you’ll have any cash left.
    Assum­ing a hypo­thet­i­cal $10:
    Founders: 5/3 = approx 1.7 each
    Contributers/Visitors: 2.5/3 = approx 0.8 each

    Cer­tainly not enough to cover host­ing. Maybe time for a cheaper host­ing co?

  3. intelmic

    I don’t mind hav­ing to see pub but please, noth­ing bru­tal like a mil­lion pop-ups or flashy col­ors say­ing I won 1 Mil­lion dol­lars on both side of the screens lol.

  4. Sara

    I think no ads is the way to go, because as a faith­ful reader, I want my eye to go directly to the infor­ma­tion you post, and if I have be dis­tracted by ads, then I am less likely to keep vis­it­ing the site. Just my opin­ion, but as nolook­ingca said, by the time you spilt it up, it won’t be worth much.

  5. Joel

    If you need to pay the host­ing etc. go for ads all the way. But try to keep them to sim­ple google text ads etc. I have abo­sul­tely no prob­lems with see­ing these.

  6. Boo Radley

    nolook­ingca — the 50% the founders get will cover host­ing first before it gets spilt so it should be enough. Oh and I sure would hope that the real amount is greater than your hypo­thet­i­cal ;-) but I’m not very optimistic.

    intelmic – noth­ing flashy. I already added the google ads yes­ter­day. It’s right under the header tabs. What do you think of that?

    Sara – thanks for your reply. My main pri­or­ity is not to lose any of my faith­ful read­ers. I added the google ads under the main header and I made sure it doesn’t dis­tract my read­ers. So I won’t be hid­ing any ads in links or any­thing like that. What you see right now is as far as I’ll go with adds: a sim­ple google link bar at the top. Don’t click on these links and you’ll never get dis­tracted. Is that ok?

    Joel – yup, that’s all I’ll have Joel. Thanks for your suggestions.

  7. Boo

    Hey! I’ve been com­ing to this web­site a lot lately! I think it’s great! Keep up the good work!! And I think you deserve to keep all rev­enue to yourself!

  8. nolookingca

    Boo-imposter? :P
    BTW, why does the first page show a ad-search bar? who in their right mind will use a “Search for Ads” box??

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