Valentine’s Day: it often evokes some of the most polarized reactions in the general population, all of which depends upon your relationship status and whether or not that relationship is happy one or not. Just because you may be single at this Hallmark Card time of year, doesn’t mean that you can’t (or shouldn’t!) take advantage of the awesome sales on jewellery and other fine products, like the 10% off sitewide sale at Peoples Jewellers Canada that is on right now. In addition to the 10% off, Peoples is also having an up to 50% off sale on select jewellery. Combined between these two sales, you could save close to 55% off (in some cases).

Depending on how much you’re willing to spend, there is a good deal to be found within each price bracket at Peoples. For instance, those of you looking to invest in a piece of lifelong jewellery pieces, like diamond stud earrings, should check out these 0.5 carat T.W. Diamond Carnation Stud Earrings in 10K White Gold. Normally, a pair of studs like these would sell for $699, but right now can be purchased for a fraction of that price at $399. Plus, with your extra 10% off you will only pay $359.10. Shipping and handling will also be dedicated from your cost since you have spent over $199.

If you aren’t willing to pay the $15.95 for shipping and handling from Peoples, you will also be able to shop these deals in-store, but rather than having a 10% discount your tax will be waived from the total.

And if you aren’t willing to spend the lofty amount of over $150, but still want to get something nice, you should check out this Diamond Accent three-stone heart pendant in 10K white gold which is now just $149 (was $199). Plus, when you apply the discount to this 18-inch chain pendant, you will only pay $134.10.

If you are looking to spend a little less, then Peoples also has a good selection of pieces that are around and under $100, all of which will also have the extra 10% discount applied to them once you add them to your cart. For instance, this 12.0mm heart-shaped white sapphire pendant in sterling silver is just $116.10, and a diamond accent filigree hearts band in sterling silver is just $71.10.

Peoples will also offer free-shipping if you order your jewellery to the store.

Click here to begin shopping at Peoples Jewellers Canada online.