Thank you Scott M for sharing this info with us! It appears like Shoppers Drug Mart will be reducing the value of its Shoppers Optimum Points 🙁
Effective July 1, 2010 Shoppers Drug Mart and Pharmaprix are changing the Optimum Points program. The new rewards chart shows 8000 points for $10, up from the current 7000 points. All other tiers are “more expensive” as well, though they have changed the value of the money back to help obscure the change.
This happens coincident with the changes to Ontario’s laws prohibiting kickbacks to pharmacies from generic drug manufacturers… coincidence?