Joe Fresh is branching the brand out to USA retailers in 2013. They are planning on opening upwards of 700 stores! This is huge, generally Canadian stores don’t branch out Stateside. I’m wondering if it’s a good move for them or not.
Loblaw’s Joe Fresh clothing brand announced Wednesday it has formed a partnership with U.S. retailer J.C. Penney Co. (NYSE: JCP) to open 700 stores in the U.S. in 2013 that will run for four years.