I just came across this now and find it very interesting from a business perspective. Lululemon Athletica are expanding by releasing a new brightly-coloured, dance-inspired line of clothing for girls aged 6 to 12. The new brand is called Ivivva Athletica. Current Ivivva Canada store locations are:
- 2123 W 4th Avenue, Vancouver, B.C. Canada, V6K 1N7
- Suite 120, 540 Johnson Street, Victoria, B.C. Canada, V8W 1M3
- 3625 Shaganappi Trail NW, Calgary, Alberta, Canada, T3A 0E2
I’m guessing that over the next year Lululemon will be selling Ivivva at more and more locations.